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Boost School Fundraisers: Top Candy & Concession Sales

UPDATED ON DECEMBER 16, 2025
BY DANIEL ROTHSTEIN

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Welcome back to the Redstone Foods Concessions Series! This guide helps administrators and booster clubs master profitable concession sales and school fundraisers by showing you how buying candy wholesale offers the highest profit margins. We cover the best high-profit concession foods and snacks, ensuring you smash your fundraising goals and turn your concession stand into a success story!

Last month, we dove into the profitable world of youth sports concession sales, but the revenue opportunities for candy and snacks extend far beyond the high school sports arena! If you’re a parent, volunteer, booster club leader, or school administrator tasked with hitting ambitious fundraising goals, your concession sales aren’t just a convenient service; it could be your number one retail opportunity.

Maximizing profits from concession sales at school events, carnivals, band concerts, or even a virtual fundraiser online requires more than just stocking the basics. It demands a strategic approach to product selection, sourcing, and presentation.

At Redstone Foods, we’ve been the trusted wholesale partner for successful fundraising ventures for almost six decades. We know that the key to a profitable concession stand is offering high-profit concession foods and exciting items - a balance of sweets, snacks and beverages that will delight students and ensure that you meet your fundraising goals!

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Ready to ditch the cookie dough sales and boost your bottom line with treats people actually want? Let’s turn your concession table into a genuine success story!

The Strategy: Why High-Margin Candy is Your Best Fundraiser

The secret to a highly successful school fundraiser lies in the margin, not just the volume. Candy is one of the highest-margin retail products available, meaning you keep a larger percentage of every dollar sold.

The goal is to provide a compelling, must-have product at a low unit cost. When buying wholesale candy from a distributor like Redstone Foods, your cost per item is drastically reduced, enabling you to sell that item for a significant markup, while still offering a great value to the buyer.

The Core High-Profit Candy Categories

To ensure your concession sales are a resounding success, your product lineup generally needs these three things: high demand, great variety, and eye-catching packaging.

1. Theater Box Classics (The High-Volume Sellers): These are the workhorses of any profitable concession stand. They are perfectly prepackaged concessions snacks, easily priced at $5 to $6. The key here is in their perceived value: while these boxes often cost just $1-$2 wholesale, customers associate them with the $5+ price tag of a movie theater, making this a high-margin, high-demand item. Stock a variety of:

  • Chocolate Classics: Milk Duds, Junior Mints, and Buncha Crunch. These pair perfectly with popcorn for the popular salty-sweet experience.
  • Chewy Favorites: Mike and Ike, Red Vines, and Swedish Fish. Their variety of textures and flavors appeal to all ages.

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BUNCHA CRUNCH MILK THEATER BOX

2. Sour and Novelty (The Kid Magnet): These items drive impulse sales among students. The louder the packaging and the more extreme the flavor, the better.

  • Sour Power: Sour Patch Kids and extreme sour candies like Warheads always top the charts for youth appeal.
  • Novelty Fun: Small packs of Big League Chew and fun classics like Fun Dip. These are great for lower price points that drive impulse sales. For example, Fun Dip pouches easily sell-out at just $1, and you can get $3 or more for a pouch of Big League Chew bubble gum.

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LIK-M-AID FUN DIP - 3 FLAVOR SOUR STRIP (MYST/WMLN/STRWBRY)

3. The Premium Treat (The Parent's Choice): Don’t forget the adults! Offering a limited selection of quality chocolate items or nostalgic treats appeals to parents who want a sophisticated indulgence. Think full-size Hershey’s bars, Peanut M&M's, or even individually wrapped gourmet caramels and chocolate truffles.

Expanding Beyond Candy: High-Profit Concession Foods

While candy is king, maximizing revenue means offering a balanced array of products. Adding easy prepackaged concessions snacks and high-margin beverages caters to diverse cravings and ensures every visitor finds a reason to buy.

Category Product Examples Why It Boosts Profit
Salty/Savory Single-serve chips, beef jerky, pretzel bites Offers a savory counterpoint to all the sugar, encouraging customers to buy both sweet and salty items. This also helps with beverage sales.
Beverages Glass bottle craft sodas, energy drinks, bottled water Beverages are often the highest-margin category. Unique products you can't find anywhere else (like novelty and specialty sodas) can command a premium price.
Frozen Treats Pre-packaged ice cream cups, popsicles, frozen candy bars Easy to store and serve; they offer high refreshment and are irresistible during warmer months or at outdoor events.

Creative School Fundraising Ideas for Success Stories

The concession stand is just the beginning. Use your bulk candy inventory to power other school fundraising ideas:

  • Themed Bundles: Create a "Movie Night Bundle" (popcorn, a large bag of M&M’s, and two craft sodas) for a higher sales ticket.
  • "Sucker Fundraiser" Campaigns: Lollipops and suckers are classic, easy fundraising ideas. Buy fun options like the giant Whirly Pops in bulk, then sell them individually or in small bundles. They are highly portable and ideal for sales outside of your concession booth.
  • The Virtual Fundraiser: Use your online presence, and wholesale purchasing power to create themed candy baskets or boxes. Promote these online as gift options for parents to purchase for teachers or other students. This requires no physical booth and can run 24/7.

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FAQ: Maximizing Your Concession Stand Sales

Q: What concession stand foods make the most profit for schools?

The most profitable concession sales are those with a low wholesale cost and high consumer demand. This includes most high-margin candies (especially theater box candies, sour gummies, and chocolate candy bars), bottled water, and high-end glass bottle craft sodas. The key is buying wholesale to ensure at least a 100% markup on the retail price, compared to what you paid wholesale. For school fundraisers and booster clubs, customers are often happy to pay a little extra knowing their purchase directly supports a great cause. This community support allows you to set a slightly higher, value-driven price point to raise money and maximize your fundraising goals.

Q: What non-candy products sell well at a school concession stand?

Non-candy products that sell well include single-serve salty prepackaged concessions snacks (chips, pretzels), bottled water and sports drinks, and specialty unique products you can't find anywhere else like local or vintage craft sodas. Offering a mix ensures you cover the "salty" and "thirst-quenching" needs alongside the sweet tooth cravings.

Q: How can schools buy wholesale candy for fundraisers?

Schools, booster clubs, and youth organizations can buy wholesale candy for school fundraisers by opening an account with a dedicated distributor like Redstone Foods. This allows you to purchase large volumes of inventory (case packs and unit sizes) at deeply discounted prices, which is essential for maximizing your high-profit concession food, snack, beverage, and candy sales.

Q: How do I manage my concession stand inventory to prevent waste?

To prevent waste, focus on prepackaged concessions snacks with a long shelf life. Only order fresh items (like frozen treats or baked goods) in volumes you know will be able to sell-out of quickly. Utilize a "first-in, first-out" system, and remember that wholesale buying minimizes the risk of waste because the initial cost of goods is much lower.


Redstone Foods: Your Trusted Partner for Fundraising Success!

A well-stocked concession stand is a powerful engine for achieving your fundraising goals. By focusing on high-profit concession foods and offering a dynamic lineup of classics, novelty items, and beverages, you can transform your revenue into a fundraising powerhouse!

At Redstone Foods, we provide the best selection of wholesale candy, soda, and snacks, making it easy to stock the unique products you can't find anywhere else that drive excitement and sales.

Ready to secure the best inventory to power your next big school fundraisers and reach your goals? Sign up for an account with us today or give us a call! We're here to help you turn every sale into a success story for your organization!

1-800-444-3520